Join the “Club”

Membership has its privileges at First Crush. By becoming a member, you will receive access to our limited production wines, private tastings, exemplary wine and cheese pairings and creative events. Members now can also enjoy private tastings at home. As a member of the CRUSH CLUB, you’ll receive a unique experience with every taste.

TO JOIN THE CRUSH CLUB, CALL (805) 434-2772 or write to

Crush Club Benefits
All memberships include the following

  • No membership fee
  • Private tastings by appointment
  • Gourmet wine and cheese pairings available
  • Members only exclusive pick up parties
  • Invitations to Crush Club events
  • Discounts on First Crush Wine
  • 20% discounts on merchandise
  • Complimentary shipping on allotments
  • Discounted shipping on wine purchases
  • Cellar Notes Newsletter with recipes, cheese pairings and more

Allotments are released in the spring and fall (approximately May and October) each year. Simply purchase your first allotment and agree to purchase one additional allotment before cancelling your membership. You may cancel
your membership any time after your second allotment by giving a 30 day written notice prior to May 1 or October 1.


Platinum Membership:

  • 8 bottles of wine per allotment
  • 30% discounts on all orders
  • Gift with signup
  • 2 complimentary gifts with each allotment
  • $150/allotment + tax (includes shipping)

Gold Membership

  • 4 bottles of wine per allotment
  • 20% discounts on wine purchases
  • Gift with signup
  • 1 complimentary gift with each allotment
  • $75/allotment + tax (includes shipping